With newspapers battling to maintain their print sales, it’s interesting to watch the growth of their website traffic.
Mail Online set monthly newspaper web traffic records recently when it became the first national newspaper website to pass more than 50m monthly browsers, more than 11m greater than its nearest rival.
The website drew an average of nearly three million daily browsers in November and was up 55.77 per cent year on year.
The website of The Guardian is in second place, and has been closing the gap on Mail Online recently, with the Daily Telegraph in third place.
The Times and The Sun websites dropped out of the monthly web audit last year.