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Creative and intelligent campaigns
from award-winning Bristol PR Agency

Wallace & Gromit’s Grand Appeal

The Grand Appeal is one of Bristol’s best-known charities and raises funds to support Bristol Children’s Hospital.

To deliver compelling branding, we introduced the Grand Appeal to Oscar-winning animators Aardman, which resulted in the charity being offered the Wallace & Gromit characters to spearhead its campaign.

We provided marketing and communications support throughout the successful campaign to raise millions to build the hospital, including establishing Wrong Trousers Day as a popular annual fundraising event.

We also delivered PR support for subsequent fundraising campaigns including Cots for Tots and a major public arts trail ‘Gromit Unleashed’ in summer 2013. We also advised on the launch of the Shaun in the City arts trail, organised by Wallace & Gromit’s Children’s Foundation.

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